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BlogAds Revenue Study

A report about the ad revenue of different political sites running BlogAds is an interesting read. The study did not address ad placement, just the ad count, and it found that most of the weblogs would...

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Digital (web) analytics and targeted advertising are converging

When I worked for Sephora.com, one of the bigger and more impactful projects I worked on was integrating the email systems with digital analytics. This integration is becoming more common for advanced...

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